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DATA-DRIVEN DECISION-MAKING IN THE FUTURE OF MARKETING AUTHOR: CHRISTOPHER ODEDINA

DATA-DRIVEN DECISION-MAKING IN THE FUTURE OF MARKETING AUTHOR: CHRISTOPHER ODEDINA

Email:mideodedina@gmail.com ABSTRACT This article delves into the profound influence of big data on reshaping marketing strategies and comprehending consumer behavior analysis in the United States. Big data, distinguished by its vast volume, rapid velocity, diverse variety, and crucial veracity, provides invaluable insights into consumer behavior and preferences. The utilization of cutting-edge technologies such as machine...

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Nigeria, Ghana, others had a decline in data and Voice services due to Cable Cut Undersea along African West Coast – NCC

Nigeria, Ghana, others had a decline in data and Voice services due to Cable Cut Undersea along African West Coast – NCC

According to a statement recently released by the Nigerian Communications Commission NCC, It was reported that many West African countries, including Nigeria, Ghana, Senegal, and Cote d’Ivoire, have experienced a decline in data and fixed telecom services due to a combination of cable cuts that have caused equipment problems on the main undersea cables along...

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NITDA UNVEILS SRAP 2.0 FOR SUSTAINABLE DIGITAL TRANSFORMATION

NITDA UNVEILS SRAP 2.0 FOR SUSTAINABLE DIGITAL TRANSFORMATION

Jeffrey Adaralegbe The Director General of the National Information Technology Development Agency (NITDA), Kashifu Inuwa, during the Omniverse Summit, held at the Landmark Event Centre, Lagos.emphasized the pivotal role of collaboration with stakeholders in the technology ecosystem to achieve a resilience and prosperous digital transformation for Nigeria by unveiling the NITDA’s Strategic Roadmap and Action...

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DRIVING NIGERIA INTO THE FOREFRONT OF THE DIGITAL TRANSFORMATION NITDA, VON, UNVEIL COGNITIVE STRATEGIES.

DRIVING NIGERIA INTO THE FOREFRONT OF THE DIGITAL TRANSFORMATION NITDA, VON, UNVEIL COGNITIVE STRATEGIES.

Jeffrey Adaralegbe, Nigeria. Achieving the Renewed Hope Agenda of President Bola Ahmed Tinubu Administration of total Economic Reform for National development, the National Information Technology Development Agency (NITDA) in partnership with the Voice Of Nigeria both in full capacities unveiled strategies and Roadmaps on how Nigeria will lead digital transformation by leveraging on digital literacy...

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